Task:

To improve the public perception of the Association of Islamic Cultural Centres (VIKZ)

Realisation:

DIE PR BERATER developed a long-term concept to positively strengthen the public image of the association. An essential element was the professionalisation of public relations work. Not only the religious, but also the social work of the association should be made comprehensively transparent. Through more active press work, political and social discussions as well as different events the association intensified its public relations.